As part of its campaign to be a net-zero carbon business by 2030, Sky Media has announced a new competition to help firms in the media sector reduce their impact on the climate.
The Sky Zero Footprint Fund is available to media agencies, creative agencies and brands to support businesses to accelerate their own sustainability initiatives and engage audiences with environmental issues through the power of TV and advertising. Five winning advertisements will be selected based on their commitment to a carbon zero future by a panel of judges with strong views on advertising, creativity, and sustainability.
The most impactful and creative idea will secure £1 million in advertising support with four runner-up prizes of £250,000 each.
Applications can be made between the 6th April and the 14th May 2021.